Film Event: Scream Experience with Creams Cafe x Scream VI

This week I was invited along by Paramount Pictures to celebrate the very exciting release of Scream VI* in UK cinemas on March 10th. Teaming up with Creams Cafe, we were treated to a special look at the Scream Sundae, before an advanced preview of the film at The Cinema at Selfridges. 

As a long time lover of the Scream franchise, you can imagine just how excited I was to attend a Scream VI Experience day in London's Marble Arch. The film is set 25 years after the original Woodsboro murders and the four survivors of the Ghostface murders, including the Carpenter sisters (played by Jenna Ortega and Melissa Barrera) leave behind the California hills for a fresh start in New York City. However, it's not long before they find themselves in a fight for their lives once more, when a new copycat killer embarks on a bloody rampage, leaving behind a trail of DNA from previous Ghostface killers. 

Naturally, we were super pumped to see the film but before heading over to the cinema to see the latest instalment, we indulged with some no-secco, Creams nachos and a stab at a horror-inspired ice cream at the Creams Cafe. Throughout March, Cream is partnering with Scream VI with a limited-edition dessert, The I-Scream VI Sundae. (Get it?). The terrifyingly tasty dessert is made up of a creamy vanilla soft serve with coconut gelato, Creams signature wafer, and a healthy portion of blood-red strawberry sauce. If you'd like to try it yourself, the sundae is available at Creams Cafes nationwide from 1st to the 31 March 2023. 

With goodies bags in-hand and a bellies full of delicious ice-cream, we made our way just a stones through down the road to The Cinema at Selfridges. I was particularly excited that the screening was to be held here as it's a cinema I had yet to visit and it is absolutely gorgeous. 

You already know that I'm a film fan but a lesser known fact is that I also get a little nerdy about actual cinemas themselves. There's just something about the décor and the experience of visiting a movie theatre that I find hopelessly romantic - particularly historical spots. 

The Cinema at Selfridges may be fairly new, having opened it's doors in 2019, but it's very much inspired by classical cinema - with royal Italian red and vintage photographs and film posters decorating its walls. Selfridges is the first department store in the world with a permanent cinema, showcasing the latest blockbusters and independent films. The luxury three screens are fitted with state-of-the-art sound and vision technology and luxurious red velvet reclining seating for an incredibly comfortable, intimate movie-going experience. You can also enjoy a selection of cocktails, gourmet cinema snacks or even just relax in the luxurious foyer before heading inside. 

It was not long before it was time to take our seats for the main event - and it did not disappoint. Fans of the franchise will get exactly what it says on the tin. Whilst Scream VI doesn't bring anything new to the table that we haven't already seen before, it is at its best when it's not trying to rewrite the rules. Instead it throws them out entirely and gives us unadulterated, gory fun. Arguable, it's one of the more humorous and silly instalments in the series entries as it's self awareness goes full circle, but in terms of plot, it has plenty of tense and scary enough moments to leave horror fans suitably titillated. What's more, there are countless horror Easter eggs to keep an eye out for. 

We had such a fantastic day celebrating the release of Scream VI. A huge thank you to Paramount for inviting me to come along, and to my lovely friend FrannyMac for being wonderful company and helping me snap these photos from the day. Be sure to head over to my Instagram profile (@popcornandglitter) to see my Instagram Reel from the day. 

Don't forget also to catch Scream VI in cinemas NOW and let me know what you think of it in the comment section below. 

Until next time horror fans,

*Disclaimer: I was invited to attend this event by the distributor with no obligation to post. As always, all opinions are my own. 
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